World Cup changes perceptions of SA

South Africa's successful hosting of the 2010 Fifa World Cup is likely to change global perceptions of the country, the Minister of Trade and Industry Rob Davies says. 

Rob Davies, Minister of Trade and Industry
Photograph by: Russell Roberts
Credit: Russell Roberts


He was speaking at a development dialogue between his department and the World Bank in Benoni on Johannesburg's East Rand.
The dialogue followed the publication of the World Bank's second Investment Climate Assessment of South Africa.
"Africa itself has been seen as particularly risky but these perceptions have undergone a change," Davies said.
"We must realise this and build on it."
He emphasised that after China, India and Brazil, Africa was now seen as "the next growth story" in the world economy.